Agency: Bright Partnerships
Services: 2D Design

Team Jersey designs for the DHL Ultimate 10 Teams. 2 Team led by ‘Get Right’ and ‘Fallen’ for the Counter Strike GO Championships in Rio De Janeiro, Brazil.

Design

Fun anyone? – Press launch campaigns for two Sony PlayStation titles.

Design

Advertising campaign to launch San Miguel in the UK. A deconstructed and gritty approach to the styling of the ads, helped to amplify the 'Passion Beyond Reason' headline and arresting photography of the campaign.

Concept
Design

Identity creation and design for a new range of Umbro apparel enhanced with woven silver fibres. The sales brochure was used to sell the product range to retailers, highlighting the positive benefits of this clothing advancement. The brochure also served as marketing tool to tell the retailer the story of Evolution X as featured within the in-store promotional material for the range.

• Design

Integer: 9 wins in 16 months

Concept and design for a case study award entry for Shopper Marketing agency Integer London.

Agency: TBWA

Design
Typography

Trade press campaign highlighting the benefits of advertising in National newspapers. The styling of the headline of the campaign were based on the masthead typefaces of National Newspapers and placed on a newsprint background, tying the message to the media.

• Design

An integrated campaign for the launch of Tropicana Spirit. Outdoor advertising campaign with the 'Just a splash' tag line conveyed the ingredients of the product of juice with a splash of sparkling mineral water.

Agency: DDB London

3D Visualisation
Print Design
Digital Design

OOH
I was asked to create a 3D representation of a great looking new product for Aquafresh from a prototype design and some photographs supplied. Once the model of the Milk Teether was completed I then created illustrations and a press layout for the proposed campaigns to launch the product. The final selected press campaign that I was responsible for designing is below.
 

DIGITAL
I was responsible for the design of the the Aquafresh UK website. The site was designed to be built on the CMS Squarespace platform. A modular approach to the design ensured that local markets could manage their own content and marketing promotional campaigns.

Design:
OOH
Press
Digital

Invest in depth – Outdoor, Press and online campaign for the brand relaunch of Neptune Investment Management. The educational and bookish approach to the typography and styling seeks to convey Neptune's 'in depth' research based approach to investing.

I designed the brand relaunch campaign microsite based on the press advertising for which I was responsible. The immersive flash microsite communicated Neptune's 'in depth' approach to investing. I redesigned the main investor site based on the new corporate identity which was formed from the press advertising. The launch campaign was supported with a range of rich media ads.

A comprehensive set of advertising identity guidelines, covering, typography, colour palettes, imagery usage, and layout to ensuring consistency of campaign identity across all advertising formats.

3D Renders: Smoke and Mirrors

Article designs and illustrations for The Berkeley Partnership. Downloadable from their website.

Design
Illustration

An illustration and press ad that I created for a presentation to Nissan UK. The concept was to announce Nissan's support of our athletes on the road to Rio and Sochi as Official Partners of Team GB and Paralympics GB.

Design
Illustration

An integrated campaign for the launch of Tropicana Spirit. Outdoor advertising campaign with the 'Just a splash' tag line conveyed the ingredients of the product of juice with a splash of sparkling mineral water. This tag line had a secondary life, a fake entrant to the The Red Bull Flugtag was conceived under the guise of East-end fruit sellers – The Cockney Spirits. Their intent to hijack the event and launch the drink. 

The craft ready for flight had it's wings removed and it took off of the ramp landing in the water below with a large splash. The wings were unfolded to reveal the line. 'Sorry, no wings, Just a splash' hijacking the event and launching the drink as an alternative to Red Bull. 

Design
3D Visualisation

I was asked to create a neon script logotype for a new business pitch. The logotype was to be used as the campaign sign off to appear on all print and digital communications. A very short turnaround for this project of about 4 hours to create the typography, 3D model and retouch the final image.

Design:
Instore and POS
Digitial and TV
3D Visualisation

I was asked to design and create the assets for the pre and post Christmas campaign for the high street and online retailer Game.co.uk. The character designs were created by the very talented Finger Industries. This campaign ran on TV, OOH, Instore and pre-rolls on YouTube.

I created the character designs below in an 8-Bit Pixel Art style as poof of concept for the campaign. The scuba diver and ninja dude were created at different pixel resolutions to see which would best translate for use in print and on screen. I had these two characters 3D printed in Sandstone at Shapeways for use in PR.

See the Christmas characters created by Finger Industries 3D printed and animated in 10 sec YouTube pre-rolls on my Journal here 

• Design

Things aren't as black as they look – Identity and design of the Press campaign for the launch of Engine Business. The styling of the headlines hidden then revealed were dramatised in print with varnishes and contrasting finishes to engage the audience.

Agency: Totem part of Engine Creative

• Design

I was tasked with creating an anniversary marque for Clearstream. Celebrating the 40 years creating partnerships in 2010. Along with the the marque design I created a set of usage guidelines.

Agency: Totem part of Engine Creative